There are various types of jobs in the field of fashion marketing. These positions require a combination of creativity and analytical skills. They are responsible for raising awareness of products, promoting them to consumers, and analyzing consumer trends to determine which products will best suit consumer needs. Moreover, they must be able to devise goal-oriented campaigns and strategically apply ideas and data to achieve specific objectives.

Publicist

A publicist’s job is a critical one in the fashion industry. These people work closely with fashion houses to market their clients’ products and gain positive media attention. Their job involves working with celebrity clients, media outlets and magazines. They also handle damage control, sending flowers to the right people, smooth-talking with journalists and promoting their clients.

Public relations specialists have to be personable, innovative, and organized to be effective in their job. They should also be hardworking and a good communicator. These … READ MORE ...